Wellness Centers

Virgin Active Italia
Milano, Torino, Firenze, 2005

RJD Studio has completely recreated the day spa concept for Virgin Active.

The special feature of the project is the versatility of the facilities. It was necessary to create a system with a coordinated image that was not too strongly bound by the spaces housing it, but that would be recognizable in all parts of the Virgin Active universe. A dynamic layout was developed based on fixed micro-architectures (treatment booths) that can be combined in a multitude of different ways to create an infinity of different floor plans to adapt perfectly to existing architectures.